Founded in 1996, the Rajhans Group has become one of India’s fastest-growing business houses, making its mark across diverse sectors such as real estate, confectionery, entertainment, e-commerce, textiles, and hospitality. Under the visionary leadership of Mr. Jayesh Desai, the group has accomplished extraordinary milestones—from constructing iconic landmarks in real estate to launching India’s largest multiplex, delighting food enthusiasts with premium restaurant chains, and establishing one of Asia’s leading chocolate manufacturing facilities. Mr. Desai has steered the group toward remarkable achievements across industries, fostering a culture of innovation, integrity, and the pursuit of spreading joy.
Rajhans Nutriments Pvt. Ltd. (RNPL) has played a key role in the Rajhans Group’s expansion into the confectionery sector. The brand, Schmitten was launched in 2014 with the establishment of a state-of-the-art chocolate manufacturing facility spanning 250,000 square feet—one of the largest in India. Today, RNPL ranks among the top three chocolate manufacturers in the country.
Schmitten and its sub-brand Hoppits are crafted with the highest quality standards, using the finest cocoa sourced from Ghana, Madagascar, and premium California almonds & American Cranberries. With a steadfast commitment to purity, no artificial flavours are used in their creations. Schmitten’s exquisite range spans creamy milk chocolates, rich and intense dark chocolates, and the zesty delight of orange peel-infused flavours, among others, delivering an unparalleled experience to your every mood. Hoppits, a countline chocolate bar, provides a quick and wholesome energy boost with natural ingredients such as nuts, fruits, and coconut flakes, making it the perfect choice for on-the-go indulgence.
Employing advanced European machinery sourced from the UK, Denmark, Germany, Belgium, and Switzerland, Schmitten adheres to a global standard of production that guarantees an unparalleled taste experience. The brand’s skilled chocolatiers meticulously blend premium ingredients to craft indulgent treats that appeal to both luxury consumers and the mass market, ensuring that each product is a true testament to quality and craftsmanship.
With world-class packaging and a taste that epitomizes luxury, Schmitten has carved a unique niche in India’s premium chocolate market. The brand has also been represented by esteemed ambassadors, such as Priyanka Chopra for Schmitten Luxury Chocolates & Sidharth Malhotra for Hoppits. Today, the glamorous Bollywood star Ananya Panday further elevates Schmitten’s allure as its newest brand ambassador elevating every Mood.
Schmitten’s innovation and reach continue to expand, as the brand has pioneered the highway outlet market with 65+ outlets across India’s highways, with plans to reach 100 by the end of 2026. Additionally, Schmitten chocolates are now available in various airports, luxury hotels, and metro stations across India. The brand’s presence is also strengthened through online platforms, making it easier for customers nationwide to indulge in Schmitten’s luxury offerings. It is also available on flights like Air India, Akasa, Indigo, etc.
RNPL has achieved several notable milestones since its inception. Establishing a robust distribution network: The brand has successfully expanded its presence across various states in India. Schmitten has earned numerous accolades, including Most Promising Brand of the Year at the CNBC Gujarat Ratna Awards (2015-17), The Leela Baa Award (2019), India’s Most Trusted Brand by the International Brand Consulting Corporation (2022), the Channelier FMCG Awards (2023), and others.
RNPL continues to push the boundaries of innovation, with new offerings such as Protein Bars, Barks, Granola Snacks, Pan coated Jupiters, Chocolate spreads and Peanut Butter spreads. These products reflect the company’s dedication to meeting the evolving consumer demand for healthier snacks while maintaining indulgence. Ongoing investments in research and development ensure continuous improvement in product quality and variety, further solidifying Schmitten’s position in the market.
Rajhans Nutriments Pvt. Ltd. (RNPL), with its premium Schmitten brand, stands as a significant player in India’s confectionery market. Backed by the strong foundation of the Rajhans Group and driven by a commitment to innovation and quality, Schmitten is poised for continued success and growth in the luxury chocolate segment. With exceptional products and a vision for the future, Schmitten continues to delight consumers across India, making it a worthy nominee for this prestigious award.
