OffsetGo stands out as a business that is transforming promises into quantifiable progress in a world where climate pledges are frequently limited to glossy reports and annual declarations. The establishment was founded under the Ye Prayas Group’s vision with the single- minded goal of using technology to streamline and quicken the shift to Net Zero. At its heart, OffsetGo stands out as a sustainabilitytech company that helps companies track, control, and reduce their carbon footprint on the planet.
CARBURN, its flagship innovation, is a cloud-based carbon management platform that automates compliance monitoring, ESG reporting, and emission tracking. Organizations can map clearly, align with global frameworks like SBTi, GHG Protocol, IPCC, and BRSR, and quantify their Scope 1, 2, and 3 emissions with this intelligent system. They have mapped a clear and achievable Net Zero roadmap by integrating data intelligence with environmental accountability. OffsetGo is making climate action not just measurable, but meaningful.
At the helm of this transformative venture is Anjusha Keshri who is the Vice President of the establishment. In a freewheeling conversation with our team, Anjusha unveiled several lesser-known facts about the company. Let’s dive in this narrative based on the excerpts of the conversation held with her:
Vision, Mission, and Values
The goal of OffsetGo is to turn climate action into a lucrative, ethical, and essential business growth opportunity. Its goal is to develop market-based, nature-based, and technology-driven infrastructure that transparently and honorably advances global climate goals. Every collaboration, product, and policy demonstrates its steadfast dedication to significant change, which is guided by its core values of integrity, innovation, responsibility, inclusion, and global climate stewardship.
The Spark Behind the Mission
Anjusha’s answer to the question of what motivated the journey was straightforward but profound: it started with a sense of purpose. The notion that technology could be used to actually alter the environment appealed to OffsetGo’s leadership group. It was more than just another startup; it was a movement to give businesses the knowledge and resources they need to control their carbon emissions.
For people who thought that sustainability and profitability could coexist peacefully, the combination of innovation, transparency, and impact struck a deep chord. OffsetGo was conceived as a cause rather than just a company. The conviction that combating climate change necessitates methodical, scientific, and scalable action is the driving force behind every line of code, data point, and collaboration.
Challenges that Inspire Progress
OffsetGo’s journey to change has not been without challenges. The largest barriers have been awareness and adoption. Many organizations still consider sustainability to be a regulatory checkbox rather than a strategic advantage. Convincing stakeholders that decarbonisation is a continuous investment in efficiency, resilience, and reputation but not a one-time expense, often requires consistent guidance and trust-building.
To address this, the company has placed a strong emphasis on enablement, education, and engagement. With workshops, consultations, and digital storytelling, OffsetGo helps its partners understand how sustainability can be seamlessly integrated into daily operations. After clients see their carbon data visualized in real time and linked to measurable business outcomes, the conversation naturally moves from “Why should we do this?” to “How quickly can we begin?”
A Distinctive Approach to Sustainability
OffsetGo is renowned for its all-encompassing approach to sustainability. It is more than just a technology supplier; it is a strategic partner that unifies professional advice and digital tools. By creating India’s first blockchain-powered carbon marketplace, the company has made sure that carbon credit trading is transparent and traceable. Its proprietary CARBURN platform seamlessly accommodates administrators, staff, vendors, and auditors while fulfilling a variety of functions within a single ecosystem.
OffsetGo guarantees audit-readiness and worldwide credibility for its clients by coordinating its operations with international standards. Its tailored Net Zero approaches address the specific challenges faced by every organization—whether in infrastructure, services, or manufacturing.” The platform is powered by a dedicated group of sustainability experts, engineers, and analysts who are all working toward the same goal: making climate action affordable and effective for all businesses.
Rewriting the Rules of Brand Storytelling
OffsetGo’s marketing strategy is as out of the ordinary as its goal. The company makes investments in awareness-raising and knowledgebuilding rather than traditional advertising. Its communication strategy centers on using thought-leadership articles, webinars, and partnerships with business networks to educate industries about sustainability and compliance.
The intention is to substitute meaningful discourse that enables decision-makers to comprehend the economic, social, and environmental benefits of going green for promotional noise. Adoption, according to the team, begins with awareness. OffsetGo has established itself as a thought leader in the carbon management ecosystem by cultivating a culture of transparency and learning.
Solving Real-World Sustainability Challenges
Most clients approach OffsetGo with similar struggles like scattered emission data, the complexity of ESG compliance, and limited access to credible offset opportunities. OffsetGo simplifies these challenges by providing a single, integrated platform that captures, analyzes, and reports emission data automatically. Its ESG module streamlines compliance with frameworks such as BRSR, GRI, CDP, and CSRD, making regulatory alignment effortless. Through its blockchain-enabled carbon marketplace, OffsetGo connects clients with verified, traceable projects that ensure every offset is both authentic and accountable.
Technology that Builds Trust
Innovation at OffsetGo goes far beyond dashboards and data visualization. The company’s real breakthrough lies in creating systems that foster accountability. The CARBURN platform uses artificial intelligence and data analytics to transform raw numbers into actionable insights. It allows organizations to forecast emissions, simulate reduction strategies, and validate progress through automated reporting.
As the sustainability domain evolves, OffsetGo continues to integrate emerging technologies such as blockchain, IoT sensors, automation, and digital twins. The result is a smarter, faster, and more transparent approach to carbon management, one that keeps clients ahead of the regulatory curve while contributing meaningfully to the planet’s well-being.
The People Behind the Progress
OffsetGo’s success story is driven by a visionary leadership team that combines expertise in sustainability, technology, and strategy. Founder Viresh Keshri is the driving force who recognized early on the need for a unified, data-backed carbon management system. His deep understanding of compliance and market mechanisms continues to guide the company’s growth. Co-Founder Sanyog Mehra brings a wealth of experience in sustainability consulting and project development, building strategic collaborations that translate vision into execution.
Anjusha Keshri, the AVP of Projects, is the driving force behind the company’s global-aligned sustainability initiatives, ensuring every project is delivered with precision, integrity, and transformative impact. She turns vision into reality through flawless execution, elevating OffsetGo’s credibility and accelerating its mission across industries. Meanwhile, Sushant Bhatia, Chief Manager, shapes the company’s digital and marketing strategy, weaving together technology and storytelling to strengthen OffsetGo’s brand identity.
Milestones that Define Impact
OffsetGo’s journey has been punctuated by several proud milestones. The company was recently honored with the “Excellence in Carbon Management & ESG Solutions 2025” award by Corporate Connect, recognizing its contribution to innovation and climate leadership. The successful launch of CARBURN marked a major technological leap, while the creation of India’s first blockchain-enabled carbon marketplace established OffsetGo as a pioneer in transparent carbon trading.
A particularly significant achievement was its collaboration on The Shiv Nadar Group’s Net Zero Journey, a large-scale institutional transformation that demonstrated OffsetGo’s capability to enable complex, measurable decarbonization strategy. These milestones are not just markers of success but reminders of the company’s growing impact on the global sustainability landscape.
