The Ferrari Luce, the company’s first electric vehicle, has been formally launched. The supercar manufacturer has also introduced a five-seat option for the first time with the new EV, going beyond its customary two- or four-seat configurations. The Italian luxury automaker brought together several major players in the industry to build the new vehicle.
Renowned designer Marc Newson and former Apple chief designer Jony Ive collaborated on the car’s design. Ferrari has also used Samsung’s cutting-edge OLED display technology in its futuristic cockpit. Therefore, in addition to Ferrari’s longstanding heritage of performance and luxury, the Luce also contains the DNA of these three of the world’s most innovative brands.
On May 25, the Ferrari Luce was unveiled at the company’s world premiere event in Italy. According to Ferrari, the Luce was created to strike a balance between the brand’s classic driving experience and cutting-edge technology.
A multilayer OLED dashboard with mechanical controls is used in the Ferrari Luce.
The Ferrari Luce’s cockpit arrangement is among its greatest features. The car’s four OLED displays—a 12.9-inch driver binnacle, a 12-inch bottom OLED layer, a 10.1-inch center control panel, and a 6.3-inch rear passenger screen—were only supplied by Samsung, the company revealed.
The tiered instrument cluster in front of the driver is the most notable feature. Ferrari and Samsung have integrated two OLED panels on top of one another with actual mechanical hands moving between them, in contrast to traditional flat digital dashboards.
While maintaining the flexibility of a digital display, the configuration is intended to produce a more analog-like engagement.
According to Samsung, the system makes use of their exclusive HIAA (Hole in Active Area) display technology, which was previously utilized for punch-hole selfie cameras in Samsung Galaxy smartphones. However, the Ferrari Luce has apertures that are around 100mm in size, which is almost 20 times larger than the standard smartphone display holes, in place of a tiny camera cutout.
While the upper layer has circular cuts and overlays for real-time vehicle data, torque indicators, alarms, and pop-ups, the lower OLED layer shows background visuals and gauge information. A three-dimensional cockpit appearance is produced by physical mechanical hands rotating between the two display panels.
The cockpit was created to provide “an unprecedented experience” where Ferrari’s history and cutting-edge technology meet, according to Ernesto Lasalandra, the company’s chief research and development officer.
| Category | Details |
|---|---|
| Vehicle Name | Ferrari Luce |
| Manufacturer | Ferrari |
| Vehicle Type | Ferrari’s first electric vehicle (EV) |
| Seating Configuration | First Ferrari with a five-seat option |
| Launch Date | May 25, 2026 |
| Launch Event | Ferrari World Premiere Event in Italy |
| Design Collaborators | Jony Ive and Marc Newson |
| Technology Partner | Samsung |
| Main Display Technology | OLED display technology |
| Driver Display Size | 12.9-inch driver binnacle |
| Bottom OLED Layer | 12-inch OLED layer |
| Center Control Panel | 10.1-inch display |
| Rear Passenger Screen | 6.3-inch display |
| Dashboard Design | Multilayer OLED dashboard with mechanical controls |
| Unique Feature | Two OLED panels stacked with mechanical hands rotating between them |
| Display Technology Used | Samsung HIAA (Hole in Active Area) technology |
| HIAA Technology Usage | Previously used for punch-hole selfie cameras in Samsung Galaxy smartphones |
| Display Aperture Size | Around 100mm |
| Lower OLED Layer Function | Displays background visuals and gauge information |
| Upper OLED Layer Function | Shows real-time vehicle data, torque indicators, alarms, and pop-ups |
| Cockpit Experience | Designed to create an analogue-like engagement with digital flexibility |
| Ferrari Statement | Luce balances Ferrari’s classic driving experience with advanced technology |
| Ferrari Executive Quoted | Ernesto Lasalandra, Chief Research and Development Officer |
| Key Highlight | Blend of Ferrari luxury, Apple-inspired design, and Samsung display innovation |
